Some business owners discover their calling early. Such is the case for Bill Dysert, the founder and owner of Geauga County’s Exscape Designs landscaping firm, who “got hooked” on working outdoors at the tender age of 16 while running a bulldozer for a family friend. Since that time, Dysert has developed a one man business into a thriving landscape design-build firm that works with some of the largest landscape architects in the Cleveland area.
Critical to the company’s success is Dysert’s keen eye for talent and vision for the future. Not only does he always look for those who have a passion for landscaping design, those who have technical knowledge of installations, and those who can contribute organizational and leadership skills to the team, but he has developed a path forward in a time when many companies may be struggling to keep up.
With a comprehensive strategic marketing plan, a website that includes links to regularly updated social media and a blog, vehicle signage and advertising, Dysert sees good things in the future. Exscape Design’s business is currently 80 percent design and 20 percent project maintenance and snow removal – a needed service in snow-ridden Geauga County.
With a long term vision and a passion for all things green, Exscape Designs is positioned for enviable growth in the next few years as a well-seasoned member of the Geauga County business community.